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Serving Up Deliciousness


We're glad you're here! Black Owned and Operated with Integrity and Excellence since 2002

Home of Versatility and Moisture for the entire family! We leave you looking good, feeling good and smelling good.

Adiva Naturals mission is to provide natural, safe and effective personal care and lifestyle products to the consumer. Our goal is to educate and enhance the life of our consumers by offering handmade and healthy alternatives to the synthetic and potentially dangerous products on the market today. We use the highest quality ingredients without any compromise, to provide you with a total wellness experience!

Where Nature is Beauty!™
Try us... You'll Love Us!

Adiva Naturals Skin & Hair Care Products | Black Owned since 2002

Shop In-store/Pickup Orders:
1802 E. Franklin Street 
Richmond, Virginia 23223

In-store Hours:
Monday - Friday 10am - 7pm 
Saturday 12pm - 8pm

No Mask-No Entry.
Help fight the spread of COVID19, Feeling sick, Stay Home.

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Traveling Adiva Naturals Sample Pack 
I placed an order late last week and got it all in just a few days! Your products are always so wonderfully fragrant and make my thin hair feel great without weighing it down. Thank you for making these natural products for my sensitive skin.  

Nicole R.

The Lusterizer Hair & Skin Care - 24-Hour Moisture
This product is hands down my favorite in my arsenal. It really hydrates my hair scalp and skin all day. It gives my two strand twist a new life. I love the stuff.


I tried the Cherry Pineapple Hair and Skin Leave-in Conditioner a few years ago. I've been hooked ever since. I just ordered the Face Wash and Moisturizer Set. I have combination skin and I noticed the improvement almost immediately. Ordering online is fast and safe. I ordered products on Monday afternoon and had my order by Wednesday. Great company!!!

Michelle Franklin

I was treated with respect. Even though I have some issues with thinning hair the beautiful ladies in the shop worked patiently to explain the products. Thank you.
Hair Growth Booster 

I love everything about this family owned business!!!! If you live in the Richmond have to stop by and get some love. 
The Lusturizer
Pineapple Scent

Crystal L.

The Lusterizer Hair & Skin Care - 24-Hour Moisture
I have had locs for 13 years and the ends of my hair, especially in the back have visible lint. I am a graduate student with a fast paced lifestyle and sometimes go weeks without doing anything to my hair in the way of moisturizing, conditioning or even washing. I was introduced to the Lusterizer product during a demo at a hair festival in Philadelphia by the owner. When she finished spraying, she was astounded by the results. I was only mildly impressed, and mainly purchased for the yummy rose water smell. When I got home, however, I tried out my purchased product and yumm! It makes my dry and neglected locks so shiny, light, and clean looking! Not to mention my new growth is silky soft, I almost can't believe it's locked hair! This is the ONLY hair product you need for moisture, hydration and shine-PERIOD! Whatever the formula is it is perfectly blended and smells feminine and sophisticated without that fruity scent at all. A++ product.


I love Adiva Naturals, the products smell so yummy and make me feel luxurious.
Leave-In Conditioner (3pk)

Robin J.

Traveling Sample Bag
Love Adiva Naturals

Apple Cider Vinegar Clarifying Herbal Rinse

This is the best product for natural hair that I have used yet! I went to the natural hair expo at Allusions Barber Shop in South Park Mall. I bought the travel kit and the shampoo. Everything smells great!!! I just finished washing her hair and this is the first time that all the old grease and residue was totally rinsed and cleansed from her hair. The vinegar rinse smells good as well but I am not sure if we need to leave it in or rinse it out?  Smells like I can leave it in but not sure. Anyway, everything is great and I look forward to buying all the or most of the products. You just got a faithful new customer, plus the owner and I attended VSU together! Good job young lady and keep up the good work!

{You don't have the wash it out, however it's also perfect to spray on as a pre-wash}

Tracy Stewart

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